jcstormy2

Thursday, December 11, 2008

Electronic media

In the last century, a revolution in telecommunications has greatly altered communication by providing new media for long distance communication. The first transatlantic two-way radio broadcast occurred in 1906 and led to common communication via analogue and digital media:

• Analog telecommunications include traditional telephony, radio, and TV broadcasts.

• Digital telecommunications allow for computer-mediated communication, telegraphy, and computer networks.

Communications media impact more than the reach of messages. They impact content and customs; for example, Thomas Edison had to discover that hello was the least ambiguous greeting by voice over a distance; previous greetings such as hail tended to be garbled in the transmission. Similarly, the terseness of e-mail and chat rooms produced the need for the emoticon.

Modern communication media now allow for intense long-distance exchanges between larger numbers of people. On the other hand, many traditional broadcast media and mass media favor one-to-many communication.

0 Comments:

Post a Comment

<< Home